2. 3F FOCUS
At ILEANA our focus when designing is to make sure our pieces fit our 3F analysis.
FIT | FABRIC | FINISH
FIT - Through our pattern making & sampling process, we focus heavily on achieving the perfect fit for the style that we are designing. This usually entails roughly 3-4 samples before our final sample piece.
FABRIC - Our design process includes sourcing sustainable fabrics & materials that are made from natural fibres. This helps with achieving a comfortable feel whilst being environmentally conscious about our choices.
FINISH - The inside of the garment matters just as much to us. We make sure where possible we have French seaming, double neaten hem and fully-lined finishes.
3. SLOW & TIMELESS FASHION
We approach our brand with the idea of creating pieces that are transeasonal and timeless. We make sure to design consciously for our customers every day practicality & journey. All products at ILEANA are designed to last and made valuing fair treatment to our environment and people.As a brand it is our responsibility to promote habits of slow consumption among our customers through consistent practices within the business at every step.